From Meandering River to Single Pane of Glass: Creating a People-First Strategy Execution System

Presented by Beth Dawson, Director, Strategic Initiatives, Mars at Accelerate 2025

Beth Dawson

Beth Dawson
Director, Strategic Initiatives, Mars

Beth Dawson is the Director of Strategic Initiatives at Mars Wrigley North America. With a background spanning corporate strategy, communication, and education, Beth blends strategic insight with creative execution to make ambition a reality. She is fascinated by how big business problems are solved. Beth thrives on the challenge of bringing together ambitious, curious, and restless-for-better kind of people and creating the space where diverse experience and perspective come together to make meaningful change.

Outside of work, you will find Beth in the woods or on mountain tops; on or under water; or in the kitchen playing with sharp knives and hot stoves.