CEO Point of View: Strategy Execution

Sam Wilson, CEO of 8x8, discusses strategy execution and why WorkBoard is essential to his success. He shares how they thread long range strategy to current quarter strategic priorities and OKRs, to the operational meetings and 1on1s that move people and decisions forward. For Sam, WorkBoard is to strategy+execution what Salesforce is to sales, Workday is to HR, and NetSuite is to finance – the essential system and foundation for driving transformational strategy achievement.

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About Sam Wilson
As CEO of 8x8, Sam brings more than 25 years of experience in financial analysis, investment management, and sales. Having held multiple leadership positions with the company, including CFO and Chief Customer Officer, Sam possesses in-depth knowledge of the growth and expense drivers of the business.

Sam joined 8x8 in 2017 from MobileIron, where he was instrumental in taking the company public and growing annual billings from $26 million to $200 million. Prior to that, Sam spent 14 years in technology banking, both as an analyst covering communications and as an institutional investor. He is an internationally recognized financial expert, Chartered Financial Analyst, and former top-rated Wall Street analyst. Sam is also a veteran, having served in the US Army. He holds a Bachelor’s degree in Electrical Engineering from Seattle University and an MBA from the UC Berkeley.

About Deidre Paknad
Deidre Paknad has founded and led three tech startups, acquired companies and been acquired, and led a high-growth business as an executive at IBM for several years; this affords her a unique perspective on using both speed and scale to drive growth. In her role as CEO at WorkBoard, she works with senior leadership teams at some of the world’s largest companies to clarify, align, and drive strategic priorities with greater speed and agility. She is a frequent speaker on Outcome Mindset™ and tapping into ambition.

Deidre has over a dozen patents and has twice been inducted into the Smithsonian Institution for innovation. Goldman Sachs named her one of the 100 most intriguing entrepreneurs of 2019. Deidre hosts The OKR Podcast, which focuses on accelerating outcomes and fostering an outcomes culture.

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